Briarcrest Christian School
Briarcrest Christian School is unique even among its Christian school peers. It offers something most others do not - a balanced educational experience. They seek to develop not only the mind, but the body and spirit as well. Children interested in a higher level of academics, art, music, theatre, sports or other activities have exceptional opportunities in all areas. Briarcrest is not necessarily known for one thing - academics or sports or theater - but for an overall quality of excellence in all areas. Some saw this as a disadvantage, we saw it as a unique advantage - no matter what your child may be interested in, it can be found, and found at a high level at the school. The ad campaign depicts this concept of balance in a unique and fun way as the students seek to “balance” all of the opportunities available to them at Briarcrest. The cumulative effect of seeing all areas represented in the ads leads to the conclusion that a child will have a well-rounded, Christ-centered education.
Briarcrest Christian School’s existing logo was not a true reflection of the school. It needed to be updated to reflect the strength and heritage of the school, as well as help the school move forward as they readied to expand their campus and offerings. At its core, the most important aspect of the school was a uniquely Christian education of unmatched quality. The new logo takes the cross, which is the most easily recognized symbol of the Christian faith, and seamlessly integrates it with an updated version of the classic Briarcrest “B” to create a simple yet very meaningful symbol of the school.

